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Toplam kayıt 29, listelenen: 21-29
MBA students' satisfaction and loyalty: State vs. private universities in Turkey
(University of Zagreb a, 2013)
The purpose of this paper is to explore the construct of student satisfaction and analyze its relationship with student loyalty in the context of state and private universities. A 45-item Turkish questionnaire adapted from ...
Corporate Life Cycle Methods in Emerging Markets: Evidence From Turkey
(2017-09-30)
This paper focuses on the corporate life cycle concept which is one of the vital theories to analyze the firms more homogeneously. The aim of this study is to elaborate main life cycle classification procedures and to ...
Festival visitors' satisfaction and loyalty: An example of small, local, and municipality organized festival
(Institute for Tourism, 2012)
Festivals have been proliferating worldwide, and local authorities are either supporting, or organizing small, local festivals to enhance the attractiveness of the destination for non-local visitors. Festivals are also ...
TELL ME ABOUT THE IMAGE OF THE PERSON WHO CONSUMES HOME-PACKED MEALS: AN ALTERNATIVE WAY TO PROMOTE HEALTHY EATING AMONG UNIVERSITY STUDENTS
(2020)
It is a common and usual behavior in a variety of cultures for consumers to bring their home-packed meals to the settings like school or workplace where they spend their entire day. Besides this behavior is not common and ...
EVOLUATION OF FRANCHISING CONCEPT: SOCIAL FRANCHISING
(Kırklareli Üniversitesi, 2017)
Purpose: Franchising is a popular way of doing business in recentyears. Today, it is possible to see franchising through "social"franchising applications, unlike the "commercial" we know. The purpose of this study is to ...
Development of a scale on e-consumers' attitudes towards ethically questionable online behaviors
(Bogazici Universitesi, 2016)
The purpose of this study is to develop a valid and reliable scale to measure e-consumers' attitudes towards ethically questionable online behaviors (e-CEQOB). A scale measuring e-consumers' attitudes towards such behaviors ...
Evaluations of international brand alliances
(Inderscience Enterprises Ltd, 2021)
The purpose of this paper is to understand how Turkish consumers evaluate international brand alliances (IBAs) in terms of perceived fit, ethnocentrism, collectivism, perceived foreignness, attitudes, and purchase intentions ...
Housing sales of real estate developers in Turkey
(Emerald Group Publishing Ltd, 2021)
Purpose Because of competition, residential property developers use a variety of promotional tools to gain recognition and increase their market share and the demand for housing, and to manage their customer relations. ...
The HEDQUAL scale: A new measurement scale of service quality for MBA programs in higher education
(Aosis, 2014)
HEdPERF is the most developed scale in the literature to measure service quality in higher education. However, HEdPERF is designed to measure service quality at university level (macro level) as a generic measurement ...