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TELL ME ABOUT THE IMAGE OF THE PERSON WHO CONSUMES HOME-PACKED MEALS: AN ALTERNATIVE WAY TO PROMOTE HEALTHY EATING AMONG UNIVERSITY STUDENTS
(2020)
It is a common and usual behavior in a variety of cultures for consumers to bring their home-packed meals to the settings like school or workplace where they spend their entire day. Besides this behavior is not common and ...
EVOLUATION OF FRANCHISING CONCEPT: SOCIAL FRANCHISING
(Kırklareli Üniversitesi, 2017)
Purpose: Franchising is a popular way of doing business in recentyears. Today, it is possible to see franchising through "social"franchising applications, unlike the "commercial" we know. The purpose of this study is to ...
Development of a scale on e-consumers' attitudes towards ethically questionable online behaviors
(Bogazici Universitesi, 2016)
The purpose of this study is to develop a valid and reliable scale to measure e-consumers' attitudes towards ethically questionable online behaviors (e-CEQOB). A scale measuring e-consumers' attitudes towards such behaviors ...
The HEDQUAL scale: A new measurement scale of service quality for MBA programs in higher education
(Aosis, 2014)
HEdPERF is the most developed scale in the literature to measure service quality in higher education. However, HEdPERF is designed to measure service quality at university level (macro level) as a generic measurement ...