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Transnational Consumer Concept and a Research on Identifying Transnational Consumer Profile in Turkey
(2014)
Along with globalization, custom of consuming has been changing too. Globalization is adding a new dimension to the immigration case and revealing new terms like mobility, movement, transnationalism, transnational marketing ...
Analyzing Framing Effect by an Experiment Among Subject in Turkey
(2014-12)
This study investigates the framing effect of experiments that conducted among students. The main aim of this work is to show the results of an experiment conducted in Turkey how could affect behavior of subjects who ...