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Gsm Operatörleri Sektöründe Marka Sadakatini Etkileyen Faktörlerin Belirlenmesi; Üniversite Öğrencileri Üzerine Bir Uygulama
Türker, Gülay Özaltin; Türker, Ali (Kırklareli Üniversitesi, 2013)Brand loyalty which is defined as customers buying tendency of a specific brand regular and consistent is a concept attracting intensive attention in marketing literature. The purpose of this study is to determine the ... -
HOW EFFECT’S THE LOCAL RESIDENTS PERCEPTION OF TOURISM IMPACTS LEVEL TO THE TOURISM SUPPORTS: DALYAN SAMPLE
Türker, Gülay Özaltin; Türker, Ali (Kırklareli Üniversitesi, 2014)Total tourism effect is composed of four different factors: economic, social, environmental and cultural. People who mostly affected negatively or positively by these effects are local residents. Perception direction ...
